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Show Your Support For The Asian Elephants Campaign

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Published 26 August 2010

Some of our readers might remember my article written about the Elephant Parade in London back in June. The Elephant Family – the UK’s only charity that deals solely with the protection of Asian elephants and their habitat – organised the most colourful outdoor art event London had ever seen from May to July 2010.

Now, over a month after the closing date of the exhibition, I am confident to say that the project was a sweeping success. Not only did the organisers manage to raise an astonishing £4.1million, but the public have also been captivated by the cause. The original aim was to raise £2 million to help conservation work and to raise awareness of the threat of extinction to Asian elephants. The doubling of this amount raised by the project was gratefully welcomed by The Elephant Family charity, which is facing a strong tide in trying to turn around the declining numbers of Asian elephants.

As an acknowledgment and a rally for further support, the organisers pieced together a short animation about the elephant parade.  You can watch the video on Youtube. However, with enough money raised for short term needs, the call for help now is not for donations, but for vocal support, in the form of a petition on their website (www.elephantparadelondon.org). Once the petition reaches 100,000 signatures, the Elephant Family will deliver the petition to David Cameron at 10 Downing Street and demand a debate in the House of Commons to ensure that there is a serious debate about the plight of the Asian elephants.

While it is hard to grasp the urgency of the situation, the window of opportunity to save the Asian elephants is slowly closing. It is tragic, but due to the rapid development of the world, we have reached the point where to ensure a healthy and safe life both for humans and animals, there needs to be more effort to protect endangered species under threat. We need the collaboration and work of environmentalists, economists, and anthropologists among many other scholars to maintain at least a relative balance between humans and nature, and to prevent further decline.

We can say that the problem is in a different country or on a far away continent, but the increasing globalisation of not just trade, but dependencies and supply chains, means that issues halfway across the world are now much more closer to use than ever before.